WordPress
You need a website that you can manage easily, looks nice, has a network of millions of users that shares free software upgrades, right? WordPress is that and much more.
WordPress is a content management system (CMS) that allows users to administer almost all functions a typical non-programmer needs for small business websites. What does a ‘CMS’ mean? Essentially a content management system is a web-based database-driven web program that has an admin screen that gives you the ability to edit, upload pictures, publish and market your website with tools built into the program.
That’s a lot to digest. Why is this good for you? You can hire someone (me) to install a marketing tool that requires no ‘webmaster’ to administer. You drive your efforts and create your own results.
Is this a pain in the ass? Well, it can be if you think typing and editing photos is a time-consuming job. And it is. What you realize later is that ‘blogging’ or bragging about how good your business does whatever it does comes as natural as networking at your local chamber of commerce or association. Let me show you how easy it is to own / manage your most important marketing tool: your website. How it works.
